Welcome!
Thank you for considering AWF for your videography needs.
First off, I'd like to thank you for choosing me to bring your video vision to life. I'm so excited to collaborate with you to create an an amazing Video based off your giveaway. Based on our conversations, I’ve put together a proposal with an introduction to the content we will capture, the visual and audio style, and the finished videos I will deliver.
I’ve also included information about our process and the next steps. If you have any questions, please feel free to reach out.
Let’s Create
Eatonville heating and cooling
Here we go! Below you will find a brief walk through of what we will create. As we continue through the process, we will work to nail down the feeling, the look and the story on a deeper level.
Content and Story
In your Giveaway Video, we will explore the impact that your giveaway has on the featured couple, Ryan and Cassidy. We will start with the problem that the couple faced, we will examine the problem and the risk that it made to their life. This is to hook the audience into the video. Then we will introduce you and the desire you have to positively impact the community by giving away your services. We will then have you walk through the system installation process. We will then move back to Ryan and Cassidy so they can define what it was like to collaborate with you in the system installation process. Finally, we will end with Ryan and Cassidy making a final emotional statement about the completion of the installation.
Visuals and Audio
Overall my vision is to show the evolution of the Ryan and Cassidy’s house as it progresses through the system installation process. At the beginning of the video I want the video to feel cold and sparse and as we progress through the video showing the installation happening the feeling of the video gets warmer and warmer. We will do this changing the color tone moving from blue tones at the beginning to oranges by the end.
Specifically, for the creative shots I see capturing the following:
I see filming Ryan and Cassidy in their house before the installation.
Filming you in your office preparing installation documents such as drawings, purchasing equipment, collaborating with anyone that you need in process
The installation process
Finally Ryan and Cassidy walking through the house post install
In addition to the Creative shots we will conduct two interviews. One with Ryan and Cassidy in their house. Second you in their house as well but in a separate room.
For the Audio, I hear a sound track that has a positive and atmospheric vibe.
Follow this link to check out some tracks that I’m considering for this project:
artlist.io/artboard/17c1f062-6afa-45a5-9294-a5c73ee805b7
I can’t wait to bring these ideas to life. Your video will be incredible, and our team is excited to be a part of it. Please let us know if you have questions or want to adjust any of the items above.
The Process
Outlined below are the stages of the video making process from ideation to posting the videos. All of these steps are included in the price of the package.
Phase I: Development
In the beginning.... We take the ideas that we discussed in our meeting and develop those ideas into the story that we are telling, the visuals we capture, and the feelings we want to communicate. The final portion of this step is establishing the schedule for the project.
Phase II: Pre-Production
This is where we turn those ideas into scripts, shots lists and storyboards. We also scout locations, put together the wardrobe and assemble any props we need. This stage is all about prepping so that we can be creative during production.
Phase III: Production
This is the fun part, we get all the lights, cameras, and people involved and we capture breathtaking content. My philosophy is capturing as much as possible on set, so that we can set ourselves up best for post production.
Phase IV: Post-Production
After we're done production we start editing together the footage and audio. About a week or two after production, I'll send you a rough copy of the video that you can give me notes on. Once we agree on the edit, I'll go through and color correct and sweeten the audio.
Phase V: Distribution
Your videos are done and ready to be posted! Woohoo! Here we strategize how to distribute your videos to all your platforms so that it accomplishes your goals.
Your Quote
Based on our conversation, you will find the price as well as the deliverables included in your package. In the section below, we’ve outlined each piece included in your package.
Eatonville HEating and Cooling
3 - 30 second social videos
15 - Stills
1 - 3 to 5 minute brand video
Price: $3,500.00
1 installment of $1,500 due at contract signing
1 installment of $2,000 due at delivery of Content
next steps
I'm so excited to bring your vision to life. I’ll send you a contract once we have ironed out the final details.
Once your contract is signed, I’ll start dreaming and designing every detail. I’ll periodically check in with updates and prep you for each next step, so you know what we’re working on and what we need from you. As we get closer to production I will setup meetings to finalize details and fill you in with details.
If you have questions or need to reach out, we ask that all communication takes place via email, so we have a record of our conversations in case we need to revisit them. But any other questions or concerns that come up can be addressed via email.